Challenge
Establish a prestigious platform to honor literary and cinematic excellence while elevating Saudi Arabia's cultural presence on a global stage.
Solution
We hosted an exceptional awards ceremony at Bakr Al-Sheddi Theater in Boulevard City, Riyadh, in collaboration with the General Entertainment Authority and the Ministry of Culture. The event featured diverse categories including novel literature, cinema, translation, and publishing, with a total prize pool of $740,000. As part of Riyadh Season, we also organized a prominent media awards ceremony, judged by a panel of industry leaders, to recognize excellence across radio, digital, print, and broadcast media.
Result
Brought together leading voices from across the region to celebrate creative excellence. With wide media coverage and strong cultural impact, the event helped position Riyadh as a rising hub for literature, storytelling, and cinematic innovation.