Red Bull Padel Dash 2025

Introduce a high-energy, fast-paced padel tournament in Saudi Arabia that engages local athletes and fans. The event needed to showcase the sport’s dynamic appeal while launching a groundbreaking new format under the Red Bull brand.

We executed a nationwide tournament across Jeddah, Dammam, and Riyadh, featuring a unique, high-speed format in which eight teams competed simultaneously on four courts for seven-minute matches. The first team to reach ten points had to sprint off-court to hit a red buzzer, securing a "Special Win" and halting all other matches.

Generated high-energy engagement across three cities. Team YO3 won the national final, drawing wide attention and earning the chance to represent Saudi Arabia at the Red Bull Padel Dash World Finals in Madrid. The event marked a great success for both the innovative format and the growing local padel community.