Food Culture Festival 2025

Create a multi-sensory destination across Saudi Arabia that aligns with the Quality of Life Program under Saudi Vision 2030.

We conceptualized an experience built around distinct, immersive zones. The Global Flavors Hub featured approximately 30 vendors and embassies. The Interactive Culinary Arts Center offered hands-on workshops and live demonstrations. The World Stage showcased diverse cultural and musical performances. The Young Foodies Zone provided interactive, educational activities for children. This multi-zone approach delivered a rich, layered experience, transforming a food gathering into a dynamic cultural celebration.

Achieved significant community engagement by providing a platform for cultural exchange and culinary exploration. The festival reinforced Saudi Arabia’s position as an emerging center for engaging cultural and culinary events.