AFC U-17 Asian Cup 2025

In April 2025, the historic city of Taif, Saudi Arabia, hosted the prestigious AFC U-17 Asian Cup. This tournament showcased emerging football talents from across Asia and positioned Taif as a growing hub for international sports events

The Challenge

Taif needed to establish itself as a viable venue for global sports. The city faced limited infrastructure, a tight preparation timeline, and minimal prior exposure to international events.

Blink’s Approach

* Aligned with AFC and SAFF goals, positioning the tournament as a natural successor to the FIFA Club World Cup
* Invested in local partnerships for accelerated delivery and cultural alignment
* Introduced a structured operational model with the Local Organizing Committee
* Delivered a high-caliber event aligned with Vision 2030 goals of boosting sports tourism, regional development, and youth engagement

Execution Highlights

* Opening ceremony with a vibrant display of Taif’s culture
* Fan zones blending football excitement with local heritage
* Broadcast and media coverage expanded Taif’s global visibility

IMPACT

* Record-breaking attendance at key matches
* Positive feedback from AFC, SAFF, and international media
* Economic and social impact for Taif, supporting long-term regional growth

BE Trustworthy

BE Passionate

BE Innovative

BE surprising

BE Down to Earth

BE Human centric